AI automation agency: your repetitive tasks handed over to reliable workflows, inside your tools.
Merlin is an AI automation agency in Paris. We automate your business processes inside the tools you already use (CRM, e-mail, spreadsheets, ERP, accounting): data entry, sorting, follow-ups, reconciliations, reporting. Your teams keep the decisions, the workflows do the rest.
What is process automation?
It means handing the repetitive steps of a workflow over to software, while people keep the steps that require a real decision. Concretely, a workflow links your tools together and runs the steps in order, around the clock, without copy errors.
What automates well
Anything that follows rules and repeats: re-entry between tools, e-mail triage, follow-ups, report generation, spreadsheet updates. If someone does it every week with a sigh, it is a good candidate.
With or without AI, step by step
Simple rules are often enough, and the most reliable option. AI steps in when a task requires judgment: understanding a message, classifying a document, drafting a reply. We place it exactly there, not everywhere.
Plugged into your existing tools
Workflows are built in your environment, mainly with n8n, an open-source tool that can be self-hosted on your servers. No migration, no new tool to adopt.
Reliable before clever
A useful workflow is one that does not break silently: error handling, alerts, logging and monitoring are part of every deployment, not options.
The processes we automate most often.
Invoicing and payment reminders
Incoming invoices are extracted, checked and recorded in accounting; overdue payments trigger reminders at the right pace, without anyone thinking about it.
Automatic reporting
Figures are collected from your tools, consolidated and delivered (e-mail, Slack, shared spreadsheet) at the pace you choose. No more monthly copy-paste morning.
Synchronization between tools
CRM, invoicing, support, spreadsheets: the same information everywhere, updated both ways, with no double entry and no drift piling up.
Sales follow-ups
Unanswered quotes, expiring trials, inactive customers: follow-ups go out at the right moment, with up-to-date context for your sales team.
HR back office and onboarding
Arrivals and departures, account creation, document collection, checklists: every step fires on time, nothing gets forgotten.
Incoming document processing
Purchase orders, contracts, receipts: the useful data is extracted and recorded in your tools, with an AI step when the document requires actual reading.
How much does automating a process cost? Our ranges.
The same public ranges as on our general price list, because a provider that hides its prices wastes your time. To understand what these amounts cover, read How much does an AI agent cost?
| 30-min diagnostic | Free |
|---|---|
| Process audit | from €1,500 |
| First automation | €1,500 – €8,000 |
| Production support | from €300 / month |
Indicative ranges: every project is quoted after the audit. What moves the price: the number of connected tools, volume, how critical the process is, hosting.
Firm quote after the audit: no time-based billing, no surprises.
From audit to a running process, in four steps.
Audit
We map your processes and cost the 2-3 most profitable automations. The plan is yours, whether you continue with us or not.
Design
Each workflow is specified: connected tools, triggers, error handling, where AI fits if anywhere, monitoring.
Deployment
Built in your environment, tested on your real data. Nothing goes to production without your approval.
Production
Monitoring, alerts, fixes, evolutions. A monthly review of time recovered and the next cases.
The week-by-week method is detailed on the home page. A few weeks are enough for a first automation.
Your questions about automation: examples, price, tools.
What is process automation?
It means handing the repetitive steps of a workflow over to software: data entry, sorting, follow-ups, reconciliations, transfers between tools. People keep the steps that require a real decision, software runs the rest, around the clock and without copy errors.
What is an example of an automated process?
An invoice received by e-mail is extracted, checked, recorded in the accounting tool, then a reminder goes out automatically if payment is late. Another example: an inbound lead is enriched, scored against your criteria and created in the CRM with a summary.
Which repetitive tasks can be automated?
Anything that follows rules and repeats: re-entering data from one tool into another, e-mail triage, customer and supplier follow-ups, report generation, spreadsheet updates, team notifications. The audit exists precisely to spot the ones that save the most time.
How much does automating a process cost?
A first automation runs between €1,500 and €8,000 depending on the number of connected tools and how critical the process is. Production support starts at €300 per month. Our ranges are published in the Pricing section and every project is quoted as a fixed price after the audit.
Do you need AI to automate?
Not always. Many processes automate very well with simple rules, and that is often the most reliable option. AI becomes useful when a step requires some judgment: understanding an e-mail, classifying a document, drafting a reply. We place it exactly there, under human supervision.
Which tools do you use to automate?
Mainly n8n, an open-source tool that can be self-hosted on your servers, plus Make and Zapier when the context calls for them. We recommend the tool that fits your constraints, not our habits.
Why use an AI automation agency rather than doing it yourself?
Doing it yourself works for a first simple workflow, and we encourage it. An AI automation agency brings what is missing next: choosing the right cases, error handling, monitoring, and maintenance as tools evolve. Many of our engagements start with taking over workflows built in-house that were failing silently.